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Carriers utilizing digital tech in crisis…

hopefully, this is just the beginning.  carriers should look to utilize digital technologies to connect with consumers on multiple levels..  check out this post - every connection counts - that i wrote in 2007…

Amplifyd from news.cnet.com

AT&T uses Twitter during service outage

It seems that Twitter was one of the main ways that phone company AT&T has been communicating with customers and updating the public about the fiber cut that caused thousands of people in Silicon Valley and the San Francisco Bay Area to go without broadband, phone, and wireless service for most of Thursday.

Janine Popick, CEO of VerticalResponse, whose company has been affected by the outage, said the only way she has stayed on top of the situation has been through Twitter.

Read more at news.cnet.com
 

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